Production WordPress builds we've delivered — the brief, the stack, the constraints, what we underestimated, and what we'd do differently. Real timelines, real budgets, real launches — not curated mockups.
Every case study below is a project we shipped end-to-end on WordPress. We document each brief honestly: what worked, what we underestimated, where we re-scoped mid-flight. The cases that look easy in the screenshots usually weren't — and we say so.
Use the filters to narrow by industry (fashion, electronics, B2B, media, finance) or by project type (custom build, migration, redesign, plugin development, audit). Each card opens a full write-up: the constraint that drove the brief, stack decisions, integrations, real timeline and budget range, post-launch performance and SEO data, screenshots from production.
About a third of the projects below started from one of our ready WordPress solutions and grew into custom work as the client's needs widened — the case studies show where each crossover happened.
If you see a case that resembles your situation, the 'Project brief' form below routes the conversation to the engineer who actually shipped that particular project. Most discovery calls end with a referenceable client name on request — we don't hide behind 'NDA' as a pattern.
Outdoor-gear retailer Northdrift had 1,840 SKUs on Shopify Plus paying $2k/mo. We migrated to WooCommerce + Bricks Builder over 5 weeks. Platform costs dropped 95%, organic traffic held within 4% week-over-week, and the editorial team got actual product-page flexibility.
A climate SaaS had a Next.js marketing site no one on marketing could edit without a JIRA ticket. We added headless WordPress with Gutenberg as the editor and on-demand revalidation. Publish time: 4 days to 90 seconds.
Carpathian Daily ran three separate WordPress installs and a Google Docs copy-paste workflow for trilingual publishing. We replaced it with one Polylang Pro site and a custom editorial bridge. Publish time per article: 40 minutes to 3. Organic traffic doubled in four months.
Built a WooCommerce store for a fashion brand in 14 days that grew revenue from $60k to $168k in the first 6 months.
What's inside each case study
Brief and constraints, full stack with version numbers, integration list, real budget range and timeline (with overruns called out), post-launch Core Web Vitals and Search Console data, screenshots from production, and a 'what we'd do differently' section. No mockups — every screenshot is from a live URL.
Confidential clients — what we still publish
Some clients prefer to stay anonymous (financial sector, M&A targets, niche B2B). When that's the case we publish the architecture, performance gains, and engineering decisions without the brand name or live link. The engineering content is usually more useful than the logo anyway.
What we don't publish here
Abandoned projects (we have a separate post-mortem channel for those), projects where the client never went live, internal client tooling, and anything still under active NDA. If a case study disappears from the grid, ask — usually it's a temporary NDA window, not a quality concern.
Treat these as references, not portfolios
The point of a case study isn't to look pretty — it's to give you confidence that we've shipped something close to your problem and won't be learning on your dime. If you're considering a project, ask for a 30-minute call with the engineer who shipped the most similar case. We do this routinely.
Yes — every case is a live project that went to production on WordPress. Every screenshot is from a real URL, every metric (Core Web Vitals, traffic, conversion lift) comes from the client's analytics or Search Console. No portfolio mockups, no 'concept' work, no internal demos pretending to be client deliveries.
Yes — we routinely set up 30-minute reference calls with past clients before a contract is signed. Most clients agree if we ask, especially for projects similar to yours. We won't volunteer the contact without their permission, but in 4 out of 5 cases the answer is yes.
Three reasons: financial sector clients with disclosure restrictions, M&A targets that don't want a public engineering footprint until the deal closes, and niche B2B where the brand isn't recognizable but the technical work is interesting. In those cases we publish the architecture and metrics without the brand name. Engineering content is usually more useful than the logo.
Every case lists a budget range (e.g. '$12K–$18K'). We don't publish the exact number because it depends on negotiated scope, additional rounds of revisions, and post-launch extensions — but the range is the real range, not a marketing minimum.
No, and any agency that does is lying. What we can guarantee: the same engineering rigor, the same documentation, and a refusal to over-promise on metrics we can't control (Google rankings, conversion rates depend on hundreds of variables outside the build itself). Cases set realistic expectations, not unconditional promises.
Most cases link directly to the live URL. Some are gated (admin areas, member-only sites) — those have screenshots instead. Anonymous cases never link to the live site for client confidentiality.
Filter the grid by industry. If your industry isn't represented, ask — sometimes a relevant case is under NDA but we can describe the engineering pattern in a discovery call. Industry experience matters less than people think for WordPress builds; the technical patterns generalize across verticals.
We'll tell you. About 1 in 6 inquiries lands somewhere outside our genuine expertise — usually scale (>50M monthly visits), high-frequency real-time features (live trading, real-time collaboration), or compliance contexts we don't have history with. In those cases we either decline cleanly or refer you to specialists; we don't try to learn on your dime.
30 minutes with a senior engineer. No salespeople. We respond within one business day with a brief outline.
Send a project brief →